CHBC: Woodland Saison
Coal Harbour Brewing Company (CHBC) is an award winning brewery crafting a tight lineup of core and seasonal brews available in government & private liquor stores and on tap all over the Lower Mainland & Vancouver Island.
CHBC came to us looking to refresh one of their seasonal beers, the Woodland Saison. With a brand that focused mainly on naming their brews after places and areas in East Vancouver, they wanted help to expand the brand to be more inclusive of the BC lifestyle and let them expand into other markets. We created an illustration of a typical Coastal BC hiking trail that would pull the viewer into the setting and let them imagine themselves walking their favourite trail while enjoying this light, refreshing, summery beer.